Anne Bonvin, General Content Manager of allthecontent.com, Geneva, answered to the question in French: “What percentage of ideas are actually carried out in your company?”. She says that they carry out 50%, but only 25% turn out to be viable.
The interview was made after the cominmag conference “Video online: does it help to increase the value of your company ?» Wednesday, 25 Novembre 2009, Geneva
The speakers were:
• Arnaud Barbier, founder of ViewOnTV, Malakoff (Paris)
• Anne Bonvin, General Content Manager of allthecontent.com, Geneva
• Laurent Cosandey, head of advertising of 20min online, Lausanne
• Thierry Weber, CEO of thierryweber.com, podcasting expert
The event was organized by cominmag, Victoria Marchand, and Bigmedia, Gerald Bertrand.
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